Shopify / Klaviyo diagnostics

YOUR SHOPIFY STOREIS LEAKING revenue.WE FIND WHERE.

Mindful Revenue diagnoses the gaps between traffic, first purchase and repeat revenue—across your Shopify conversion journey and Klaviyo lifecycle.

Request an auditA focused diagnostic. Clear priorities. No retainer required.
No retainers requiredClear findingsPrioritized fixes
SEE HOW REVENUE MOVES. SPOT WHERE IT LEAKS.Diagnostic map
01 / acquireMETA AD
Paid→
02 / arriveSTORE
Session→
03 / captureEMAIL CAPTURE
Profile→
04 / browsePRODUCT
Intent→
05 / convertCART
Value→
06 / commitCHECKOUT
Order→
07 / purchaseFIRST PURCHASE
Customer→
08 / retainREPEAT
Lifecycle↻
Abandonment logic

Customers leave. The recovery sequence isn't doing enough.

Tracking

You can't optimize what your data can't explain.

Post-purchase

The first sale happens. The second never gets engineered.

Revenue doesn't disappear.It leaks through small failures in the journey.

The revenue journey

Your customer experiences one journey.

Your tools divide it into dashboards. We reconnect the handoffs where conversion, recovery and retention can break.

01 / ACQUIRE
A
ACQUIRE

Meta / Google / creators

02 / CAPTURE
C
CAPTURE

Signup forms / lead capture

03 / CONVERT
£
CONVERT

PDP / cart / checkout

04 / RECOVER
↩
RECOVER

Browse / cart / checkout abandonment

05 / RETAIN
R
RETAIN

Post-purchase / cross-sell / replenishment

06 / REACTIVATE
↻
REACTIVATE

Win-back / loyalty / VIP

Inside the audit

Structure that turns observations into decisions.

The visuals below represent the audit framework only. They are not client performance data or claimed results.

Audit architecture / diagnostic summaryIllustrative audit framework
Findings by priority
High priorityMediumLowOpportunity
Audit categories reviewed
Tracking
88
Flows
96
Retention
72
Deliverability
64
Capture
82
Conversion
91

Visualized category coverage is illustrative, not a client score.

Impact × effort matrix
Flow coverage
1
Capture
2
Convert
3
Retain
4
Reactivate

KLAVIYO / REVENUE AUDIT

Your Klaviyo account is sending email.
But is the system actually working?

We inspect the infrastructure behind your lifecycle—not just the email designs.

TrackingFlow architectureTriggersFiltersPurchaser exclusionsSegmentationAbandonmentPost-purchaseRetentionDeliverabilitySignup formsBenchmarks
Explore Klaviyo audit
Lifecycle architecture / example
EntryTRIGGER / Added to Cart
EligibilityPROFILE FILTER
WaitTIME DELAY / 2h
MessageEMAIL 01
SplitPURCHASE?
YesPOST-PURCHASE
NoEMAIL 02

Complete / Revenue leak audit

The website and lifecycle aren't separate systems.
Your customer experiences one journey.

SHOPIFY / CONVERSION

Traffic
Product
Cart
Checkout
CUSTOMER

KLAVIYO / LIFECYCLE

Capture
Abandonment
Post-purchase
Retention

Most agencies optimize a channel.We diagnose the journey.

Sample audit experience

You don't receive a checklist.
You receive a diagnosis.

A clear visual report that explains what is happening, why it matters, what to change and what should come first.

FINDING / KL-07High priorityDemonstration finding

WELCOME FLOW PURCHASER LOGIC

Observation
Purchasers should exit first-purchase promotional logic immediately after conversion.
Why it matters
Continuing acquisition incentives after purchase can create margin leakage and lifecycle mismatch.
Recommended action
Add purchase-based exclusion or conditional logic before subsequent promotional messages.
ImpactHIGH
EffortLOW
ConfidenceHIGH
View the sample audit
MINDFUL / REVENUE01 / 12
68
Lifecycle score / illustrativeStructured view of audit coverage—not client performance data.
TOP 5 FINDINGS
Welcome flow purchaser logicHigh
Paid-traffic message continuityHigh
Abandonment trigger exclusionsHigh
Post-purchase cross-sell gapMedium
Signup timing and segmentationOpportunity

What we actually look at

Not a scorecard.
A system inspection.

Expand each diagnostic area to see the infrastructure and customer-experience layers reviewed.

KLAVIYO / LIFECYCLE
Shopify event trackingViewed ProductAdded to CartStarted CheckoutPlaced OrderCore flow coverageTrigger logicProfile filtersConditional splitsPurchaser exclusionsSmart sendingTimingSignup formsSegmentationEmail UXDeliverabilityBenchmarksPost-purchaseCross-sellReplenishmentWin-backLoyalty opportunities
SHOPIFY / CONVERSION
Homepage propositionPaid-ad continuityNavigationCollectionsProduct pagesMobile UXProduct mediaValue propositionSocial proofShippingReturnsTrustPricingBundlesCartCheckout journeyFrictionSite speedOffer clarity

Pricing / one-time diagnostics

CHOOSE WHERE WE LOOK.

You don't need another retainer before you know what's actually wrong. Start with the part of your revenue system you want diagnosed.

One-time auditNo retainerNo mandatory callsClear prioritized findings

KLAVIYO / REVENUE AUDIT

$199
one-time

For Shopify brands that already use Klaviyo and want to know what's broken, missing or underperforming.

  • Shopify ↔ Klaviyo tracking review
  • Welcome flow review
  • Cart abandonment review
  • Checkout abandonment review
  • Post-purchase review
  • Win-back opportunity review
  • Trigger, filter & exclusion check
  • Signup form review
  • Segmentation review
  • Deliverability risk check
  • Prioritized visual audit report
  • 30-day action plan
  • 7 days email follow-up

Best for brands that suspect the problem is in lifecycle, retention or abandonment.

COMPLETE / REVENUE LEAK AUDIT

$349
one-time

For brands that want the full diagnosis—from traffic to purchase to repeat revenue.

Both audits separately: $448 Complete diagnosis: $349
  • Everything in the Klaviyo Revenue Audit
  • Everything in the Shopify Conversion Audit
  • Ad → landing-page continuity review
  • Full customer-journey leak analysis
  • Combined priority map
  • Impact × effort matrix
  • Top 10 revenue opportunities
  • Detailed implementation roadmap
  • Recommended fixes in exact priority order
  • 7 days email follow-up

Best value if you're not completely sure where revenue is leaking.

SHOPIFY / CONVERSION AUDIT

$249
one-time

For stores already getting traffic but losing too many visitors before purchase.

  • Homepage review
  • Product page review
  • Collection page review
  • Cart review
  • Checkout journey review
  • Mobile conversion review
  • Offer clarity review
  • Trust & social proof review
  • Shipping / returns friction review
  • Ad-to-page message continuity check
  • Prioritized CRO findings
  • 30-day optimization roadmap
  • 7 days email follow-up

Best for brands that believe the main problem is on-site conversion.

Your audit remains yours whether Mindful Revenue implements the recommendations, your internal team does, or you hand them to another agency.

FAQ / straight answers

Before you hand over access.

What exactly is a Klaviyo Revenue Audit?

A diagnostic review of the lifecycle infrastructure behind your Klaviyo account: event tracking, flow coverage, triggers, filters, purchaser exclusions, segmentation, capture, abandonment, post-purchase, retention, deliverability and performance context. The output is a prioritized set of findings and recommended fixes.

Do you need access to my Klaviyo account?

For a complete Klaviyo audit, yes. Access should be limited to the permissions required for diagnosis. You remain in control of the account and can revoke access after delivery.

Do you make changes during the audit?

No by default. The audit separates diagnosis from implementation so findings can be reviewed and prioritized before anything changes in a live revenue system.

Can you implement the recommendations?

Implementation can be scoped separately. You can also hand the report to your internal team, developer or existing agency.

How long does an audit take?

The positioning target is typically 48–72 hours after required access is confirmed. Timing can vary with store complexity, data quality and the scope selected.

Can you audit my Shopify store without backend access?

A substantial conversion review can be completed from the customer-facing store and supplied context. Backend access may be requested only when a specific diagnostic question requires it.

Do you guarantee an increase in revenue?

No. The audit identifies conversion friction, lifecycle weaknesses and revenue opportunities; it does not manufacture forecasts or guarantee commercial outcomes.

What's the difference between this and Klaviyo's built-in analytics?

Analytics describes activity inside the platform. The audit interprets the system around that activity: eligibility logic, handoffs, missing lifecycle coverage, customer experience and commercial priority.

Can my existing agency implement your recommendations?

Yes. The deliverable is designed to make implementation clear enough for an internal team or existing partner to act on.

Do you work with businesses outside the United States?

The audit is designed to be delivered digitally. Confirm availability for your market during intake so scope, access and any market-specific requirements are clear before work begins.

Can the audit be handled asynchronously?

Yes. The audit process is designed to work asynchronously, with onboarding, account access, delivery and follow-up handled digitally.

REQUEST / AUDIT

Want to know where revenue is leaking?

Tell us what you are seeing. The request form is designed to start the diagnostic without forcing you into a sales call.

Klaviyo lifecycleRevenue journeyPrioritized findings

REQUEST / AUDIT

No sales call required to get started.